The Itch Relief Care Protocol
A natural routine for itchy paws, ears and skin.
If your dog is constantly scratching, licking their paws or shaking their head, you are not alone. This is the routine we would run: five steps, each doing one job, working on the coat, the paws and the skin barrier from the outside and the inside at the same time. It is a routine, not a diagnosis.

Is This Protocol Right for Your Pup?
Built for dogs showing any of the following.
This is a grooming and wellness routine. Colt's Woof products are not medicines and are not intended to diagnose or address any medical condition. If symptoms are severe, the skin is broken or smelly, or your dog cannot settle at night, see your veterinarian before starting anything new.
- Chronic paw licking or chewing
- Red, itchy or sensitive skin
- Recurring hot spots or irritation
- Ear sensitivity or mild discomfort
- Seasonal flare-ups that come and go
- Dry, flaky skin and a dull coat
Five Steps: Clear, Soak, Refresh, Soothe, Nourish
Each step does one job. Together they cover the coat, the paws and the skin barrier from both sides.

$18.00
Paw & Pavement Mist
A rinse-free, water-based mist that lifts the pollen, dust and grit your dog collects on every walk - before it comes indoors and onto the rug. No essential oils, so it is made for daily use.
Why it works
- Paws, tummy and legs are what touch the grass, so that is where seasonal itch usually shows up first.
- Damping the coat lifts the surface film away from the hair, so a cloth carries it off instead of a dry towel pushing it in.
How to use
Shake gently. Mist over the coat, tummy, legs and paws after every walk - enough to dampen, not to soak. Wipe down with a cloth, or let it air-dry. No rinsing needed, and use it as often as you like.

$12.00
Itchy Paw Soak
A concentrated botanical soak for tired, irritated paws and the skin between the toes. Dilute it into a full bath when the whole dog needs it.
Why it works
- Targets the places that stay warm and damp - between the toes and around the pads.
- A soak is quicker than a bath, so it is realistic to do after every walk in pollen season.
How to use
Add to a shallow basin of warm water, let your dog stand in it for 5-10 minutes, then pat dry - properly, between each toe. For whole-body use, add to a warm bath and soak 10 minutes before rinsing.

$16.00
Yeast Defence Powder
An aloe ferox powder that keeps skin fresh and dry between baths - made for skin folds, ear flaps and paw crevices.
Why it works
- Yeast likes warm, damp places. This keeps those places dry.
- Doubles as a between-bath dry shampoo that freshens the coat.
How to use
Dust a light layer into the problem areas - between the toes, around (never inside) the ear flaps, under skin folds. Brush gently into the coat. No rinsing needed.

$14.00
Aloe Ferox Skin & Hot Spot Gel
A concentrated gel made with South African aloe ferox, for the one spot they keep going back to. Cool going on, non-greasy, and safe if your dog gives it a lick.
Why it works
- Cool on contact, which is usually enough to interrupt the licking long enough for you to get a look at the skin.
- Absorbs quickly and leaves no grease in the coat.
How to use
Smooth a thin layer onto rough, red or irritated patches and let it dry fully before your dog can lick it. Reapply 2-3 times a day as needed; bedtime is the easiest window. For external use - never on broken or bleeding skin.

$12.00
100% Wild Alaskan Salmon Oil
Coat condition is built from the inside, over weeks. Added to the bowl daily, this is the slowest-acting step on the page and the one most worth starting today.
Why it works
- EPA and DHA omega-3s support normal skin and coat condition - dogs convert these only poorly from plant sources.
- Fish is one of the proteins least often linked to food sensitivity in dogs.
How to use
Pump the recommended amount onto food once daily. Give it three to four weeks before judging it - skin condition changes slowly.
A Simple Weekly Rhythm
Consistency does more here than any single product.
Daily
Mist the coat and paws after every walk, and dry properly between the toes. Salmon oil onto food.
Every other day
Spot-treat the places they keep going back to with the aloe ferox gel, letting it dry fully each time.
1-2x per week
A full bath with a gentle shampoo, then the paw soak, then a dusting of Yeast Defence Powder once everything is dry.
As needed
Dilute the Itchy Paw Soak into a warm bath for whole-body relief during a bad week.
Tips for Best Results
- Pat paws fully dry after every walk and every soak - a wet paw is the next problem.
- Use the soak and the powder together: one calms, the other keeps things dry.
- Apply the gel before bed, so it has quiet time to dry before it can be licked off.
- Change one thing at a time and give it two weeks, or you will not know what worked.
- Lift and look inside both ears weekly. Dark discharge, a strong smell or repeated head shaking is a vet visit.
- Photograph the problem areas once a week. Owners spot a trend far better than a single day.
Broken or bleeding skin, hair loss, swelling, a smell that returns within days, or a dog who cannot settle at night - all of those need your vet, and the sooner the better.
The Four Core Steps, One Box
The soak, the powder, the gel and the oil, bought together instead of one at a time. Free from parabens, sulfates and artificial fragrance.
- Itchy Paw Soak - post-walk paws and the skin between the toes
- Yeast Defence Powder - folds, ear flaps and paw crevices, once dry
- Aloe Ferox Skin & Hot Spot Gel - the one spot they keep licking
- 100% Wild Alaskan Salmon Oil - daily, onto food
Questions about your pup's routine? shelley@coltswoof.com